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So, the day of the deity who lives in our heart is finally here, Ganesh Chaturthi is here. Ganesh Chaturthi also known as Vinayaka Chaturthi is a 10-day hindu festival that celebrates the birth of Ganesh Ji.

So, how is Ganesh Chaturthi celebrated usually? Read the article ahead to find out!

How Is Ganesh Chaturthi Celebrated?

Before the beginning of this 10-day hindu festival, people who want to bring Ganesha idols to their home, place an order to a local craftsman or a shop. The craftsman or the shop then begins to build the idol for this holy occasion.

The idols are made of different materials and are moulded into different sizes. For example, some idols are made of PoP, some from sand & clay, while some even from chocolate. Keeping the environment in mind, some people like to bring eco-friendly idols to their homes.

Finally, on Ganesh Chaturthi, the fourth day (chaturthi) of Bhadrapada month (6th-month of Hindu calendar), people bring idols to their homes while dancing to drum beats & dj and playing mainly with saffron colours.

The idols are then placed at pedestals in temples or at homes, followed by various rituals including, pranpratishtha, shodashopachara, and 16 others.

The Ganesha idol is also anointed with red & yellow flowers while modak, coconuts, jaggery, etc are offered to it(Gashesha’s favourites).

The Ganesha idol is worshipped everyday till the 10th day. At the conclusion of this 10-day festival, the idols are carried to a water body (preferably rivers and seas) with people, in huge numbers, singing and dancing in front of it.

The idol is then immersed in the water body as a symbolic ritual of Ganesha’s journey towards his home at Kailash Parvat to his parents - Lord Shiva & Goddess Parvati.

Learnings

Just like we treat Ganesha with delish sweets & other eateries, anoint the idol with fresh colorful flowers and celebrate his birth-day with all our hearts, businesses should also be given the same priority and care. How do you do that? By nurturing them with the right technological resources (like custom software development)that help them grow

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